Why Now?

Today, child advocacy faces the most urgent and difficult challenges encountered in decades. On one track, leaders for kids are at the barricades fighting hard to preserve crucial elements in our social contract that serve and protect children and to continue to advance a positive agenda for them. On a related track, there is an urgent need to look beyond these immediate threats at underlying forces driving the public and private policy debates, as well as to understand next-generation activists and advocacy methods. The Kids Impact team has a successful, proven record of analyzing trends and anticipating changes that shape the child advocacy field with an eye toward developing practical solutions.